This was my second year in a row at Web 2.0 Expo and this year was even better than last year. The parties were infinity better (thought not ad:tech caliber). :)

I tell everyone that this is probably one of the best events for people in the Internet space. This conference has something for everyone from developers, designers, marketers, founders, and VCs. For me this is a yearly staple. As long as I am in San Francisco, I plan to attend this event every spring. There was a lot of great sesssions, but below are highlights of what I thought were the three best sessions.

Why Your Start-up Needs an Automated Infrastructure

This was the third best presentation of the conference. Adam Jacobs of HJK Solutions showed how a startup or small company can leverage the Amazon EC2 cloud to create a virtual infrastructure to help scale sites/applications. In addition he showed best practices in setting up the infrastructure for such things as version control, monitoring, trending, and deployment. You can view his presentation here.

Startup Metrics 101: Product & Marketing Workshop

This was the second best presentation of the conference. The reason is that one of the panelists, Dave McClure is a walking wealth of knowledge. He is a KILLER presenter! Hiten Shah of CrazyEgg also gave a look of good insights. In addition the second half of this session the panelists conducted an interactive audit of the websites for any audience member that wanted to participate. All the panelists were very generous with their time and I believe that every single audience member who asked for an audit got one! You can view their presentation here.

Web 2.0 Product Management

Easily the best presentation of the conference. Dan Olsen gave a truly amazing presentation of product management tactics in a Web 2.0 world. There was a lot of original thought put into his presentation which resulted in giving the audience an exceptional playbook for the future of web product management. You can view his presentation here.